Awarding Businesses for

Excellence in Serving Women

What is the Crystalline Awards Program?

The Crystalline Awards recognize businesses that prioritize serving women: the most valuable customer in the market.

  • We vet your business — reviewing your practices and giving you clear insights on how to better support women customers.

  • You get listed in our trusted online Directory, where women subscribe and actively look for businesses that know how to show up for them.

  • You gain credibility and customers — with added visibility, opportunities for promotion, and partnership through Crystalline.

In short: We raise your standard, showcase your business, and connect you with women who are looking for you.

OVERVIEW

Why Become Awarded

Women drive 85% of consumer spending, yet most businesses miss the mark in serving them. The Crystalline Awards recognize and give visibility to businesses that raise the standard of care for women — helping you stand out, earn trust, and grow revenue by aligning with the most powerful consumer group in the world.

How It Works

This is not a pay-to-play platform. Businesses must apply to be considered, and only those that meet our standards of care, emotional intelligence, and women-centered service will be awarded.

Who It’s For

Whether you run a spa, design firm, wellness studio, or home service company, the Awards are your opportunity to be part of a curated, trusted network of businesses chosen for how they make women feel.

WHY THIS

MOMENT

MATTERS

Feminine-focused service is gaining momentum- and Crystalline is helping define its future.

Across industries, businesses are beginning to elevate how they serve women:

  • Creating environments that feel safe and soothing

  • Offering clarity, not condescension

  • Anticipating emotional and physical needs across life stages

Women are noticing—and they are actively seeking businesses that offer this level of thoughtfulness and care. Businesses who join this movement early will lead the next decade of loyalty, referrals, and cultural relevance.

AWARD TIERS AND PROTOTYPE PRICING

Crystalline offers three award levels, based on depth of evaluation.

1 Crystal - Alignment

  • For businesses who complete our onboarding experience and show strong initial alignment

  • Includes: Welcome videos, the Crystalline Reference Book, industry protocols, and implementation guidance

  • Investment Value: $500-1,500

    LIMITED TIME Prototype Phase investment: $250

2 Crystals - Deepened Practice

  • Includes a 1:1 interview and discussion of real-life service scenarios in your field

  • Option to receive gentle guidance or opportunities for refinement

  • Investment Value: $1,000-3,000

    LIMITED TIME prototype phase investment: $500

3 Crystals - Evaluated Excellence

  • Includes an anonymous in-person or virtual guest experience and full feedback review

  • Final report with qualitative and emotional insights

  • Investment Value: $1,500-$5,000

    LIMITED TIME prototype phase investment: $750

All awarded businesses receive their digital award badge, official recognition, directory visibility and access to partnership opportunities.

Women are ready now for businesses that serve them better. They’re not waiting for approval to change their expectations—they’re already doing it.

They are choosing:

  • Environments where they feel safe and respected

  • Brands that understand emotional nuance

  • Companies that reflect their values—not just their wallets

Crystalline exists to help them find you.

And being awarded means your business has been chosen to meet this cultural moment with excellence.

If you believe your business is aligned with the standards we’re creating for women, we welcome your application.